Mercedes-Maybach V12 Edition: Luxury & Legacy

The Mercedes-Maybach V12 Edition: Where Legacy Meets Design and Craftsmanship

Mercedes-Benz has always stood at the pinnacle of luxury, but with the unveiling of the Mercedes-Maybach V12 Edition, the brand has written a new chapter in automotive excellence. Limited to only 50 units worldwide, this rare masterpiece honors Maybach’s century-old tradition of innovation and bespoke craftsmanship, while delivering modern performance and technology that few cars on the planet can rival.

Unveiled on 23 September 2025 at the historic Fort Michelangelo in Civitavecchia, Italy, the V12 Edition was presented exclusively to VIP guests and the press — a fitting stage for a vehicle that blends heritage with exclusivity.

A Legacy Over a Century in the Making

For more than 100 years, Maybach has been synonymous with innovation, elegance, and unparalleled craftsmanship. Wilhelm and Karl Maybach built their vision around one credo:

“Creating only the best from the best, of lasting value, in the highest form of perfection.”

That philosophy gave birth to icons such as the Maybach Zeppelin of the 1930s, a luxury car that embodied prestige, refinement, and groundbreaking V12 engineering. With its powerful 200 hp engine, elegant design, and remarkable comfort, the Zeppelin became a symbol of ultimate wish fulfillment for the elite of its time.

The Mercedes-Maybach V12 Edition is a direct descendant of that spirit — honoring tradition, while reimagining what luxury means in the 21st century.

Power and Performance, Elevated

At the heart of the Mercedes-Maybach S 680 V12 Edition lies a 6.0-liter twin-turbocharged V12 engine, producing a commanding 612 hp and 900 Nm of torque. This immense power delivers smooth yet exhilarating performance, accelerating from 0 to 100 km/h in just 4.5 seconds.

But it’s not only about speed. With rear-axle steering, E-ACTIVE BODY CONTROL suspension, and active road noise compensation, the driving experience is one of unmatched serenity. Whether gliding down city boulevards or stretching its legs on the highway, the Maybach V12 Edition embodies power that feels effortless and refined.

Craftsmanship Through MANUFAKTUR

Exclusivity lies at the very core of this edition. Every car is painstakingly crafted through the MANUFAKTUR customization program, where artisans take luxury to new heights.

• Exterior Design: A two-tone finish in MANUFAKTUR olive metallic and obsidian black metallic, separated by a high-tech silver pinstripe, makes each V12 Edition stand apart. Completing the look are 5-hole forged wheels and a special Maybach emblem with a 24-carat gold medal engraved with a “12” — a tribute to the iconic Maybach Zeppelin.
• Interior Mastery: Step inside and you are surrounded by saddle brown Nappa leather, burr walnut trim, and diamond-quilted roof lining. A handcrafted steering wheel, special edition embroidery, and the exclusive “1 of 50” badge emphasize its rarity. Golden inlays and intricate detailing require up to seven days of meticulous handcrafting, a true testament to Maybach artistry.

Even the accessories tell the story of refinement: bespoke Robbe & Berking silver-plated champagne flutes, edition-specific key boxes, and custom luggage mats — every detail exudes exclusivity.

More Than a Car: A Work of Art

The Mercedes-Maybach V12 Edition is not just a flagship saloon — it is a celebration of heritage, innovation, and timeless luxury. Each of the 50 cars produced becomes a piece of living history, blending advanced digital technology like the MBUX system with OLED screens with craftsmanship rooted in the early 20th century.

For the few fortunate enough to own one, this is not merely a car. It is a statement of legacy, a rolling piece of art, and an ultimate expression of Maybach’s philosophy: luxury without compromise.

Deliveries for the Mercedes-Maybach V12 Edition begin in autumn 2025, exclusively in select global markets.

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