Explore the Thrill: Mercedes-Benz Expands G-Class Experiences for Ultimate Off-Road Adventures
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Mercedes-Benz continues to elevate the legend of the G-Class with bold new customer experiences that take the phrase "goosebumps guaranteed" to the next level. Whether it's scaling Austria’s infamous Schöckl Mountain or drifting across the majestic Moroccan dunes, the new G-Class customer programmes offer once-in-a-lifetime adventures that celebrate the G-Class’s off-road dominance and luxurious appeal.
G-Class: Built for the Extreme
The G-Class Experience Center in Graz, Austria, has become a global hub for G-Wagon enthusiasts since its launch in 2020. Here, customers can push the G-Class to its limits, navigating heart-pounding terrains like steep 35-degree slopes, deep mud tracks, and the legendary Iron Schöckl – a brutal climb with a 100% gradient. Due to overwhelming demand, Mercedes-Benz is now expanding the G-Class Experience to even more exciting, exotic locations.
Morocco Awaits: G-Class Expedition Desert Edition
One of the most anticipated new offerings is the G-Class Expedition Desert Edition, a five-day off-road adventure through the dramatic Atlas Mountains and golden Moroccan dunes. Starting in Marrakech, participants tackle over 800 kilometers of challenging trails and water crossings in a convoy of G-Class models, including the all-electric G 580 EQ Technology, the G 450 d, the G 500, and the powerful Mercedes-AMG G 63.
The experience offers drivers the thrill of drifting through the sands of Merzouga, scaling mountain passes over 2,800 meters high, and cruising to cinematic landmarks like Gara Medouar from the James Bond film "Spectre." Limited to just 20 participants per event, this adventure combines rugged exploration with five-star hospitality and exclusive desert camps. Pricing starts from €14,990.
Private Coaching: Schöckl Mountain – Your Ultimate Test
Mercedes-Benz has also introduced Private Coaching, an exclusive two-day G-Class experience for only six guests. This package includes a guided tour of the Graz factory and the rare opportunity to drive the legendary Schöckl test track, which for over 40 years has been the proving ground for every G-Class model.
With gradients reaching 60% and extreme technical challenges, the Schöckl is the Nürburgring of the off-road world. Private Coaching offers a hands-on masterclass in conquering these brutal terrains. Packages start from €9,950 and include luxury accommodations and gourmet dining.
G-Class Experience: A Playground for G-Wagon Lovers
For those seeking a more accessible thrill, the G-Class Experience offers a one-day program on a 100,000-square-meter off-road playground in Graz. Drivers can push the limits across four driving modules, including rock climbing, water fording, forest trails, and dynamic on-road challenges like emergency braking and evasive maneuvers. The package also includes a factory tour at Magna Steyr, where every G-Class has been built since 1979. Prices start from €2,490.
Corporate and Factory Experiences: G-Class with a Personal Touch
Mercedes-Benz now offers corporate packages for companies looking to combine team-building with adrenaline-pumping action. For those buying a new G-Class, the exclusive factory delivery experience allows customers to collect their vehicle in Graz, paired with a bespoke driving programme and a luxurious stay in the city.
G-Class in Dubai: Off-Road Royalty
In Dubai’s competitive used car market, the Mercedes-Benz G-Class is one of the most sought-after luxury SUVs, blending prestige with world-class off-road performance. Models like the G 500 and the Mercedes-AMG G 63 are highly popular among UAE buyers who want a vehicle that can dominate the dunes yet make a bold statement on Sheikh Zayed Road.
If you’re searching for used Mercedes-Benz G-Class models in Dubai, Auto Trader UAE offers a premium selection at competitive prices. Whether you're looking to experience off-road thrills or make a luxury upgrade, you'll find excellent deals on the G-Class lineup at www.autotraders.ae.
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