Mazda has unveiled a new chapter in its electrification strategy with the introduction of two exciting vehicles aimed at the Chinese market. The all-new Mazda EZ-6, set for launch by the end of 2024, marks the first in a series of new energy vehicles (NEVs) developed in collaboration with Changan Automobile.
Mazda EZ-6: Combining Driving Thrill with Cutting-Edge Tech
The EZ-6 embodies a "Modern Authentic" design philosophy, blending Mazda's signature KODO - Soul of Motion style with the sleek aesthetics of a modern electric vehicle. This translates into a flowing coupe form that exudes elegance and dynamism.
But the EZ-6 isn't just about looks. True to Mazda's heritage, it prioritizes driver engagement with its Jinba-ittai (car and driver as one) philosophy. The car boasts sharp handling, responsive braking, and a near-perfect 50:50 weight distribution (BEV model) for a truly connected driving experience.
Technology plays a vital role in the EZ-6, enhancing both safety and convenience. Here are some highlights:
- Intelligent Drive System: Assists the driver and offers advanced accident mitigation technology.
- Intelligent Parking Technology: Allows voice-controlled parking even when the driver is outside the vehicle.
- Smart Cabin Technology: Offers control through voice, touch, and gesture commands.
Customers in China can choose between two powertrain options:
- Battery Electric Vehicle (BEV): Expected driving range of approximately 600 km.
- Plug-in Hybrid Electric Vehicle (PHEV): Offers an impressive range exceeding 1,000 km on a single tank of fuel.
Mazda ? Arata: A Glimpse into the Electrified Future
Alongside the EZ-6, Mazda unveiled the stunning Mazda ? Arata (pronounced "Sou-Arah-Tah") as a design concept model. This futuristic crossover SUV embodies Mazda's "SOULFUL + FUTURISTIC x MODERN" design theme.
The Arata's design merges the excitement of motion with the essence of KODO design, hinting at a new way of life envisioned for the electric vehicle era. The bold side profile with its pronounced wheel arches reflects the power and dynamism characteristic of KODO design. Signature Mazda design elements like the "cross-wing" rear combination lamps further solidify the brand identity.
Incorporating air tunnels at various points on the vehicle enhances aerodynamics, contributing to both environmental efficiency and a futuristic aesthetic.
Mazda's Commitment to the Chinese Market
With the EZ-6 and the Arata concept, Mazda demonstrates a strong commitment to expanding its electrified vehicle lineup in China, a market witnessing rapid growth in electric vehicle adoption.
By offering a compelling blend of driving pleasure, cutting-edge technology, and advanced electric powertrains, Mazda aims to cater to the evolving needs of Chinese consumers and establish itself as a leader in the country's NEV landscape
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