Cadillac Introduces Its Most Ambitious Lineup Ever — Designed for Every Lifestyle
Dubai, 29 October 2025 — Cadillac has just unveiled what it calls its “most comprehensive and technologically advanced lineup ever”, redefining modern luxury for every lifestyle in the GCC. With five new all-electric models — the OPTIQ, LYRIQ, VISTIQ, ESCALADE IQ, and ESCALADE IQL — the brand ushers in a new era of performance, sustainability, and innovation.
A New Chapter in Cadillac’s 120-Year Legacy
Embracing its global philosophy, “Let’s Take the Cadillac,” the brand’s expanded portfolio marks a turning point in Cadillac’s 120-year journey. The vision is bold — to transform the luxury automotive landscape while staying true to its timeless craftsmanship and design DNA.
According to the Roland Berger EV Charging Index 2025, the GCC is now one of the fastest-growing EV regions globally. As electrification reshapes the industry, Cadillac is leading the way with vehicles that blend advanced technology, striking design, and effortless comfort — all tailored to the modern driver.
“As an iconic brand synonymous with luxury, Cadillac continues to define the future of mobility through innovation, performance, and design,” said Omar Elkhishin, Managing Director of Cadillac International Operations and Cadillac Middle East. “Our enhanced lineup reflects Cadillac’s unwavering commitment to craftsmanship and cutting-edge technology while resonating with the region’s culture of innovation.”
Meet Cadillac’s 2026 Electric Lineup: A Model for Every Lifestyle
Cadillac’s latest portfolio delivers something for every kind of driver — from the tech enthusiast to the luxury traveler — perfectly aligned with the dynamic lifestyles of Dubai, Riyadh, and beyond.
- OPTIQ – The entry-level luxury EV designed for the urban explorer. Compact, connected, and effortlessly stylish — perfect for navigating Dubai’s vibrant streets.
- LYRIQ – A sleek mid-size SUV that combines elegance and performance. The LYRIQ-V, in particular, is the fastest Cadillac ever made.
- VISTIQ – A three-row powerhouse blending bold design with cutting-edge tech. Designed for families and adventurers who crave both space and performance.
- ESCALADE IQ – A reimagined legend. The all-electric Escalade IQ offers the longest driving range of any SUV — ideal for long road trips across the Emirates or Saudi Arabia.
- ESCALADE IQL – The ultimate luxury SUV, with class-leading cargo space and second-row comfort — built for those who demand practicality and prestige in one bold package.
“Each vehicle caters to a wide spectrum of drivers — from loyal Cadillac enthusiasts to a new generation seeking bold design, advanced tech, and refined performance,” Elkhishin added. “This is more than a lineup launch — it’s the beginning of a new era for Cadillac.”
Redefining Luxury Mobility for the Middle East
The UAE’s luxury car market is booming — valued at USD 4.45 billion in 2024 and expected to reach USD 7.67 billion by 2034. With customers increasingly seeking personalization, electric innovation, and identity-driven design, Cadillac’s lineup arrives at the perfect time.
Each model represents modern mobility reimagined — combining intuitive technology with handcrafted excellence. Whether it’s a family journey in the ESCALADE IQL or a solo cruise in the LYRIQ-V, Cadillac promises an unforgettable driving experience rooted in comfort, performance, and sophistication.
A Vision for the Future
With this new generation of EVs, Cadillac is more than keeping pace — it’s setting the standard for what’s next. The lineup not only elevates the driving experience but also aligns with the region’s sustainability goals, appealing to discerning customers who expect both luxury and environmental responsibility.
Drivers across the GCC are invited to experience Cadillac’s next chapter firsthand by visiting their local Cadillac showroom or exploring more at www.cadillacarabia.com.
Explore More:
- 2026 Luxury Cars in Dubai: Buyer’s Guide & Trends
- Introduction: When Passion Meets Regulation
Final Paragraph
Cadillac’s latest electric lineup proves that the future of luxury driving has arrived in the GCC. From the elegant LYRIQ to the commanding ESCALADE IQ, every model embodies innovation, craftsmanship, and comfort — redefining what it means to drive in Dubai. Discover more luxury electric and used cars for sale in Dubai at www.autotraders.ae, your trusted destination for buying and selling premium vehicles in the UAE.
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